The latest fashion label to go co-ed is none other than Giorgio Armani who will be presenting men’s and women’s collections at the upcoming fashion week for Fall/Winter 2019/20.
Giorgio Armani is set to give up Men’s Fashion Week in January as he looks to favor a mixed gender catwalk show in Milan in February, as reported by WWD.
However, the Italian designer will still have a presence at the January menswear event. Giorgio's Emporio Armani brand will be present on the menswear runways as he potentially plans to put on an exhibition in his Armani/Silos space.
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Following in the footsteps of a long line of designers such as JW Anderson, Burberry, Stella McCartney, Valentino and Celine, Armani is the latest to adopt a co-ed model. However, as the test of this concept concludes, some brands are returning to the traditional split-show calendar.
For instance, for the fall/winter 2019-2020 season, Givenchy recently revealed that it would return to the Paris men’s fashion week schedule.
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Often disruptions are seen in the previously structured fashion week schedule; this just happens to be the latest one. It appears to be caused by designers increasingly veering off-piste in a bid to remain relevant, cutting down costs or drumming up global followers.
One of the most prolific examples is Tommy Hilfiger who abandoned the traditional calendar to stage his TommyNow shows all over the world. Similarly, Alexander Wang is also currently testing out an alternative catwalk schedule.
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Another high-profile brand is Moschino which intends to host a special catwalk show for Fall 2019 menswear and Pre-Fall 2019 womenswear in Rome this January.